InCrowd and Survey Healthcare Global are now part of Konovo

Diverse Panel

Best Practices on How to Build a More Diverse Panel

Does your data represent all voices or only select demographics? Are you missing out on critical insights because your samples unintentionally exclude underrepresented groups?

Increasingly, data collection for healthcare market research requires a thoughtful approach to sample diversity. DEI driven methodology can help deliver inclusive, diverse, and more empathic patient-centric and provider experiences, resulting in higher patient engagement and improved outcome.

Learn more in our latest presentation on industry best practices for diverse panel recruitment.

You will learn:

  • Why diversity matters in healthcare market research
  • What methodology and research principles drive diverse recruiting
  • How profiling improvements can expand reach

Get the best practices today!

You may also be interested in:

AI Marketing: Four Takeaways from Konovo’s Rebrand

As Konovo prepared for its 2025 rebrand, the team embraced the energy around AI but wanted to ground the storytelling in responsible marketing—staying close to what the platform’s AI can...
Keep Reading
pills

Inside the Cash-to-Care Movement: Early Insights from Clinicians

Starting in January 2026, patients can use HSAs for Direct Primary Care, speeding the shift toward cash-pay, consumer-driven healthcare. Clinicians expect greater autonomy and changing prescribing patterns, along with new...
Keep Reading

Nurses Warn New Federal Policy Could Deepen Workforce Strains and Limit Patient Access

New feedback from nurses shows strong concern that reclassifying advanced nursing degrees, and limiting federal funding—will intensify workforce shortages, increase financial barriers to education, and ultimately affect patient care....
Keep Reading